The Media Archive for Central England is the public screen archive for the East and West Midlands. An independent charity and company based at the University of Lincoln, MACE acquires, catalogues, preserves and makes widely available moving image materials that inform our understanding of the diverse cultures and histories of communities between the Lincolnshire coast and the Welsh border.
This film is part of Free
Tennis Clothes
Is the sale of celebrity endorsed tennis gear a big racket or a match winning ace?
From the collection of:
Overview
In 1980 tennis player Bjorn Borg was at the height of his powers and on his way to a fifth consecutive Wimbledon title. It's an accepted fact now that a top sports star will want to cash in on their fame with branded sportswear. Back in 1980 that idea was newsworthy enough for ATV Today to send top reporter John Swallow to a Stoke-on-Trent sports shop to find out exactly how much it would cost to emulate the look of the Swedish maestro.
Related
Sue Barker plays Evonne Goolagong Sue Barker plays Evonne Goolagong
Sport 1971 9 mins Location: Torquay
A young pretender takes on the Wimbledon Champion
Festival Wimbledon Festival Wimbledon
Sport 1951 22 mins
Extended highlights from the 1951 Wimbledon Tennis Championships
Centred on Wimbledon Centred on Wimbledon
Sport 1947 23 mins Location: Wimbledon
An account of the 1947 Wimbledon tennis championship
Colourful Wimbledon Colourful Wimbledon
Sport 1954 47 mins Location: Hampton
Wimbledon 1954, from the meticulous preparation of the 16 tennis courts to the finals and the glory on Centre Court.
Duke Beaten at Wimbledon Duke Beaten at Wimbledon
Non-Fiction 1926 1 mins Silent
The future King George VI takes to the court at Wimbledon Tennis Championships.
Sue Barker in the Ladies Tennis BP Cup Sue Barker in the Ladies Tennis BP Cup
News 1977 5 mins Location: Paignton
It's a question of Sue: tennis player Sue Barker competes against an American opponent in the Ladies Indoor Tennis BP Cup.
Bob Boote Bob Boote
1969 14 mins Location: Stoke-on-Trent
If affluence creates its own junkyard, can man also use wealth to restore ecology?
Mining Review 15th Year No. 8 Mining Review 15th Year No. 8
Cinemagazine 1962 10 mins Location: Llandaff
From Llanduff to Castleford on an intriguingly odd tour of the UK's coal industry
Railway Line Reopened Railway Line Reopened
News 1980 3 mins Location: Stoke-on-Trent
The return of the 'Knotty': the long lost North Staffordshire Railway is reborn at Cheddleton.
Animal Crackers Animal Crackers
Documentary 1975 24 mins Location: Twycross Zoo
The British are crazy about their animals: Molly drinks tea with her chimps, Sylvia dyes her tiny poodle pink and Malcolm sings to his pigs.
Mining Review 13th Year No.12 Mining Review 13th Year No.12
Cinemagazine 1960 9 mins Location: Stoke-on-Trent
Pits, quoits and 'Cosie' the hungry baby bear - this cinemagazine offers some wonderful vignettes of life beyond the 'face'.
Worker and War Front No. 18 Worker and War Front No. 18
Cinemagazine 1945 11 mins Silent Location: Hackney
A wartime magazine made to motivate and inform war workers, commissioned by the Ministry of Information in 1942 and exclusively screened in factories.
Starve Acre - Exclusive Q&A Starve Acre - Exclusive Q&A
Short interview 2024 24 mins
Daniel Kokotajlo talks to Nia Childs about Starve Acre, his folk horror about a couple digging deep into grief in the heart of the Yorkshire Dales.
Sky Peals - Exclusive Q&A Sky Peals - Exclusive Q&A
Short interview 2024 30 mins
Sky Peals director Moin Hussain and lead actor Faraz Ayub talk to Tomisin Adepeju about their magic realist drama.
Inside the Archive: The Early Films of Michael Powell Inside the Archive: The Early Films of Michael Powell
Documentary 2024 42 mins
Documentary exploring the BFI National Archive’s role in rediscovering and remastering the early films of Michael Powell.
Inside the Archive: The Riviera Revels Inside the Archive: The Riviera Revels
Short documentary 2024 12 mins
Bryony Dixon, curator of silent film at the BFI national archive, explores the origins of a series of comic travelogues, and Michael Powell's involvement in making them.
New Perspectives: Oldboy New Perspectives: Oldboy
Short documentary 2024 4 mins
Discover why Dan George of Northumbria University believes everyone should experience Oldboy at least once.
New Perspectives: Wings of Desire New Perspectives: Wings of Desire
Short documentary 2024 4 mins
Trixie Parkin-Christie of Northumbria University offers fresh insight into why Wings of Desire remains essential viewing.